Experience You Can Put to Work in Your Business

I’ve spent more than a decade helping businesses make better decisions about where—and how—to invest their marketing dollars.

During that time, I’ve managed everything from focused small-business campaigns to multimillion-dollar advertising portfolios. I’ve worked across traditional and digital media and helped clients in industries ranging from retail and travel to nonprofit and e-commerce.

But the most valuable part of that experience isn’t simply the size of the budgets I’ve managed. It’s learning how to look beyond all the marketing activity, recognize what is truly driving results, and find opportunities that others may be missing.

Now I bring that experience directly to growing businesses that want knowledgeable marketing leadership, practical recommendations, and a clearer path forward.

 

 

A Few Results I’m Proud Of

Making More of the Budget Already Available

By taking a closer look at audience performance and where money was being spent, I helped improve the return on a $4 million advertising portfolio by 40%. Often, better results don’t begin with spending more—they begin with making smarter use of what you already have.

Finding the Customers Most Likely to Act

One retargeting strategy generated 45% of the campaign’s total conversions while using only 20% of its budget. That’s the kind of opportunity I look for: identifying what is working especially well and finding thoughtful ways to build upon it.

Lowering Costs Without Losing Results

Through more strategic channel choices, audience decisions, and creative testing, I helped reduce the cost of acquiring customers by 28% while maintaining conversion volume.

Connecting Marketing to Meaningful Results

Marketing reports can contain plenty of numbers without providing many answers. I developed meaninful strategies, based on channel, audiences and brand storytelling that actually drove results.

 

What they say:

"We've worked with Lisa at Campolmi Media for more than 3 years. Her ability to see the big picture and show us where our

marketing was most effective really helped us attract more of the right clients and strenthen our overall business. Lisa helped us identify ourbest

customers and the most effective waus to reach them. i. 

I would highly recommend Campolmi Media for any small business that wants to grow,

while making smarter use of thier time and budget"

Megan Klawiter -  CEO Off Leash K9s, Boise

 

"

“I worked with Lisa for several years at a leading national performance marketing agency,  where she taught me a

 

tremendous amount about how channel strategy and audience refinement work together to improve advertising results.

 

Her ability to see the entire marketing funnel—from brand storytelling to campaign execution—gave me

 

valuable insights that I continue to use today.

 

I would confidently recommend Lisa and Campolmi Media to any small business

 

looking for experienced, strategic marketing guidance.”

 

Robert McCune - Senior Programmatic Specialist at Lamark Media